INSIDER'S EDIT: GABRIELA RICHARDSON

Zalando | Film Direction


An intimate portrait of Gabriela Richardson in Paris - seen through her own rhythm, styling and presence.

Set inside Hôtel Amour, the film moves between quiet hotel moments and the soft energy of the city, allowing personality to shape the narrative. Rather than constructing a scripted storyline, the direction focused on atmosphere and observation, capturing the nuances that make style feel lived-in rather than styled.

Executed within a single-day production, stills and motion were developed simultaneously under a tightly structured budget. The approach demanded clarity on set, fast decision-making, and strong visual cohesion across formats.

The result is cinematic yet effortless, a study of character and wardrobe, where fashion becomes an extension of identity rather than performance.